Are you planning on starting your marketing journey or already into it? Do you want to discover some marketing tools to help?
These are some of the marketing tools that we use and could help you kickstart your marketing journey. Ranging from Email marketing tool to seo tool to social management tool or even website builders. They are genuinely helpful for your goals.
Note that most of them are premium tools but they may have free versions. The free version can be helpful too but it’s of limited results. So, we would advise getting the free version if you are low on budget and as you start getting results or feel the need for more exposure and insights, consider going for a higher plan. But if you can afford the plans, you should try it.
Website Builder Tools
For your website builder, WordPress.org, Wix, Weebly are examples of good website builders. Web hosting services like Bluehost, site ground. Online store builders like shopify, Wix, BigCommerce. If you are on a tight budget, some website builders like Wix and wordpress.com have free versions. I would recommend you go for the paid plans as the free version has a lot of limitations on what you can do.
But if you don’t mind, you can opt in for the free version and when you feel it’s time to upgrade then you can move to the premium plans. But what we recommend you use if you are just starting is WordPress and a hosting service like Bluehost or site ground.
You can check the rest and see the prices to know which is suitable for you. There are many tools for marketing imbedded in it you will find several plugins there to help with your campaign.
Email marketing tools
Get response: This is an email marketing tool and marketing automation software. It is simple to use and has catchy design templates for your marketing campaigns. It’s used to create a high converting newsletter, auto responders and also automated funnels
Mail chimp is also good and it has Free and paid plans. Its a powerful marketing automation software for email marketing.
There are other Email marketing tools like sending blue, constant contact etc.
Seo tools are another powerful marketing tool that is needed to help in SEO, PPC, content marketing, Keyword research, campaign management etc.
Ahrefs for keyword research, websites ranker. Free and premium plans
SEMrush free and paid version. It is an all-in-one tool used for improving online appearance and finding new marketing insights to help your business. Free and premium plans
Google AdWords planner for keyword research when you are planning on running ppc. 100% Free
Google analytics (An analysis tool) 100% Free
Social media management tools
Social media management tools can help businesses or brands with analysis of their contents and publishing.
Sproutsocial is one of the best social media management tools out there. It can help you schedule your contents of posting ahead of time, track your productivity, and can keep a better connection with your audiences or prospective leads. It’s a premium tool and the price is relatively costly.
You should check it out and I would advise you to only purchase it if you feel it will be worth it. It works on almost all popular social media networks like Facebook, Instagram, twitter, LinkedIn etc. It’s a premium tool but you can try their 30-day free trial.
Hootsuite is similar to sproutsocial. It’s an all-in-one social media management social media tool. Its users can analyze their marketing campaigns in their social media without needing to sign in their social media accounts individually. It has a free version but with the paid version, you will get more features like more advanced social analytics, audience engagement, team collaborations etc. It also works on several social media.
Check more on social media management tools here
Some designing software like Canva is useful to get already made templates for your work. This is very simple to use unlike Corel draw and adobe illustrator. You can use it for free or you can try the premium version. I use the free version even if it has some limitations though.
Freelancing platforms Like fiverr or Upwork to find freelancers who could be of help. If you need help in graphic designing, content writing, video creation and Seo experts, there are lots of gigs to help you.
Some of the marketing tools here can be expensive. Don’t try to spend more than you earn. Only pay for the tools that you need if you feel it’s necessary for you to get. If you have any questions regarding it, you can contact us.